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Hundreds of cycling enthusiasts turned up to support the Wacoal Ride 2016 for the love of healthy breasts on wheels.

To spread the awareness on breast cancer, more than 600 cyclists dressed in 50 shades of pink brought their families and friends out for a 25km ride from the New Straits Times Press building in Bangsar, passing through the Merdeka Square, Titiwangsa Lake Gardens and the Petronas Twin Towers KLCC around the city of Kuala Lumpur in Malaysia.

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Miss Malaysia World 2016, Tatiana Kumar (left) with Wacoal Ride Ambassadors.

Wacoal Malaysia’s Executive Director Takashi Watanabe and NSTP Group Managing Editor Datuk Abdul Jalil Hamid, flagged off the enthusiastic participants. Wacoal Malaysia Director and General Manager Vincent Leong, NSTP Advertising General Manager Jeannie Leong and Miss Malaysia World 2016 Tatiana Kumar were also present.
Newlyweds Fashion Designer Key Ng and artiste Jan Chin, artiste Steve Yap, champion triathlete, cyclist and outdoor explorer Shahrom Abdullah led the ride along with other ride ambassadors of the day. The entourage stopped at pit stops along the way to take selfies and participate in the contests to promote the ride.
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Spirits were riding high as families turned out in throngs with their children in tow, some cycling on their own, while some others hitched a ride behind their parents in child seats. Many friends used the excuse to exercise for a healthy cause and dress up for the occasion, some contributing the ride to their friends and family who have survived the big C.
Title sponsors Wacoal distributed pink ribbons, pamphlets on how to conduct breast checks on oneself and vouchers for free bra fittings in the goodie bags. Prizes of product vouchers, Wacoal merchandise and a mini iPad were awarded for the best decorated bicycle and a lucky draw. The Wacoal Ride was held in collaboration with News Straits Times which has been a great supporter of the ride for the second year running.
To view more photos, visit BaikBike’s Facebook album here.

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Watch the video for highlights of the Wacoal Ride 2016.